Yes, Swarovski did make official Hello Kitty jewelry. The collaboration with Sanrio launched in 2011 with necklaces, pendants and figurines, and a few more designs followed in 2012 and 2013. Those pieces are no longer sold in Swarovski stores, so today they turn up mostly on resale sites. If you want a Hello Kitty necklace that sparkles like Swarovski, you have two routes: hunt down a retired official piece, or choose a handmade necklace strung with Swarovski crystals.
Official vs handmade: quick comparison
| Retired official Swarovski pieces | Handmade Swarovski crystal necklaces | |
|---|---|---|
| Where to buy | Resale sites such as Poshmark, eBay and Etsy | Independent makers, including Shinora |
| Price | Varies widely by piece and condition | From $118 at Shinora |
| Condition | Pre-owned; box and card not always included | New, made in small batches |
| Design | Hello Kitty face pendants and motifs from 2011–2013 | Vintage kitty charms with crystal and pearl strands |
| Best for | Collectors who want the original | Everyday wear and gifting |
What the official Swarovski Hello Kitty collection included
Swarovski announced its Hello Kitty collaboration with Sanrio in 2011, with jewelry, accessories and crystal figurines arriving in Swarovski stores that summer (Kristall Buzz). Necklaces and pendants featured Hello Kitty’s face, her bow and motifs like flowers, stars and apples. In 2012 the line added a black-and-white look with studs and star patterns (Crystal Fanatics).
Since then, Swarovski crystals have appeared on Hello Kitty products from other brands rather than as new Swarovski jewelry — for example Crocs charms and a crystal-covered Converse Chuck 70 released in March 2026 (WWD, Sneaker News).
Where to find a retired Hello Kitty Swarovski necklace
Most official pieces now sell second-hand. Search resale marketplaces such as Poshmark, eBay and Etsy for “Swarovski Hello Kitty necklace” or “Swarovski Hello Kitty pendant”. Prices vary a lot depending on the design, whether the original box and card are included, and condition, so compare several listings before you buy.
How to check a Swarovski Hello Kitty necklace before buying
- Look for Swarovski branding on the listing’s photos of the clasp, tag or pendant back, not just the word “Swarovski” in the title.
- Ask for the original box, card or packaging if the seller claims the piece is official.
- Check that the seller shows the actual item from several angles, including the chain and clasp.
- Be careful with listings that say “Swarovski crystals” but name a different brand — those are crystal-accented pieces, not Swarovski × Sanrio jewelry.
- For more tips, read our guide on how to spot a fake Swarovski necklace.
Handmade alternatives with Swarovski crystals
If you love the look but want something new, these Shinora pieces pair vintage and vintage-inspired kitty charms with Swarovski crystals. They are independent designs, not official Swarovski or Sanrio products.
Royal Wedding Charm Necklace — from $148
A vintage kitty couple dressed for their wedding day, on champagne Swarovski crystals and pearls with a crystal rhinestone clasp. Choose 40 cm ($148) or 50 cm ($158). A lovely anniversary or bridal gift.
Ocean Ride Cat Charm Necklace — from $158
Rainbow Swarovski crystals, glass pearls and two iridescent star accents lead to a kitty-and-dolphin charm. Choose 40 cm ($158) or 50 cm ($168), each with a 5 cm extender.
Golden Halo Crystal Cat Charm Necklace — from $148
Champagne Swarovski crystals, clear iridescent beads and small pearl accents frame a winged angel kitty, with two golden star crystals at the front. Available in 40 cm ($148) or 50 cm ($158).
Hawaiian Dream Duo Necklace — from $118
Two vintage kitty charms on warm amber Swarovski crystals and pearls with a lobster clasp — sunny, sweet and easy to wear. 40 cm ($118) or 50 cm ($128).
Hawaii Dolphin Charm Bracelet — $48
Want something smaller? Our best-selling bracelet has a vintage kitty riding a blue dolphin on blue Swarovski crystals and pearls, in XS to L with a 1 cm extender.
See all of our kitty designs in the Kitty's Lover collection, or browse more Hello Kitty gifts for adults.
Frequently Asked Questions
Did Swarovski make Hello Kitty jewelry?
Yes. Swarovski and Sanrio launched an official Hello Kitty collection in 2011, including necklaces, pendants and figurines, with more designs in 2012 and 2013.
Is the Swarovski Hello Kitty necklace discontinued?
Yes, the official Swarovski Hello Kitty jewelry is no longer sold in Swarovski stores. Today it is mainly available second-hand on resale sites.
How do I know if a Swarovski Hello Kitty necklace is real?
Look for Swarovski branding on the clasp or tag, ask for the original box or card, and make sure the seller shows the actual item from several angles. Listings that only say “Swarovski crystals” are usually other brands using crystals.
Are there Hello Kitty necklaces with real Swarovski crystals?
Yes. Some independent makers, including Shinora, hand-string vintage kitty charms with Swarovski crystals and pearls. These are handmade alternatives, not official Swarovski or Sanrio products.
Disclaimer
Shinora Studio is an independent studio. Our jewelry is not affiliated with, endorsed by, or licensed by Sanrio or Swarovski, and is not an official Swarovski × Hello Kitty product. Hello Kitty and Swarovski are trademarks of their respective owners.